FASHION | 20.03.2024

One classic, multiple looks!

We already knew it: the knit sports shoes from Beira Rio are here to stay and make your day a manifesto of easy fashion and extreme comfort

 

Quick answer: what's the MVP (most valuable player) in a woman's closet? Let's face it, sneakers still lead the way according to women's preferences. According to data from the Data Popular research institute, 72% of Brazilian women prefer to wear sneakers on a daily basis and 63% of those interviewed consider sneakers to be more stylish than other footwear. And between us: they are the fashion trump card, ready to surprise in any move, we mean, in any outfit.

And that doesn't mean sacrificing style for comfort. On the opposite, in fact. In addition to delivering that drop of convenience while you walk, they also elevate your look in other activities in a cool, urban way. Moreover, they embody the "gym" mood (combining fitness pieces with tailoring), even going into environments such as the office and topping off catwalk-worthy compositions, dominating the streets with a lot of attitude and, most importantly, without complications.  A key piece, sneakers have the power to boost the dress code, from basic to sophisticated, with a comfy, laid-back touch and endless possibilities!

 

When in doubt, go for a sneaker, tennis shoe, sports shoe

And the Beira Rio versions are fascinating because they materialize the athleisure aesthetic in everyday combinations, delivering easy fashion with total protagonism. The star of this season is the knit upper, increasing the breathability of the feet, giving lightness and modern stylization, the face of street style.

Add authenticity to impeccable designs for all tastes. The hybrid version - a mix of malleable fabric with a smooth finish at strategic points - in a cream tone and shoelaces that customize the fit by following the contour of the feet - is perfect for that routine that involves outside tasks and then heading to a meeting, for example. The monochrome all-black slip-on version is the perfect choice for a walk preceded by a busy schedule and the white option with glitter detailing has everything to do with happy hour with friends. Tip: the three sports shoes from Beira Rio are a perfect match for a versatile closet: from tank tops + biker shorts to flowing dresses!